GlobalMaxer is a new tool which allows you to test how different elements of your page affect the traffic and behaviour of your users. It allows you to change the content, look and feel and language of your site. Don’t waste another minute and try it out with our 
Features
Test Dynamic Content Pages
GlobalMaxer can test pages for sites where content is populated dynamically from a database for example as with E-Commerce sites. This means you can change the page as you see fit without the worry of overwriting dynamic content.
Set up experiments with a minimum of HTML knowledge
The wizard makes setting up an experiment very easy. The user is guided through a small series of steps allowing them to pick and choose which elements they would like to test and what variations they would like to make without ever having to delve into the underlying HTML.
Real-time reports
Reports are generated in real time. At any point in time you can log into your dashboard and see how the experiment is doing. No more waiting for reports to be generated overnight.
Adaptive / full factorial method
Choice of either adaptive or full factorial testing methology so that Globalmaxer is suitable for both lower and high traffic sites. The tool even helps you chose the best method.
Blog / 
Rss feed
Jun 23, 2009Multivariate Testing - Top 10 Online Resources
Over the past few weeks I have come across many useful online resources related to multivariate testing and now the time has come to put together a little Top 10 list. This is recommended reading/viewing for all e-marketers, web developers and testers and it covers the subject from many different angles.
Jun 23, 2009Green, Orange, Red for Firefox
As a result of the most recent test of the download button colours (green, purple, blue, orange) they have found the green button to result in the best conversion results. At first glance, it is a tiny difference of just 1% lift in conversions, but when multiplied by the number of visitors they receive over one year, it translates into 2 million potential new Firefox users!!
Jun 12, 2009Culture-Specific Personas
I am continuing to contribute to this blog some thoughts and ideas arising out of my postgraduate research in international design and HCI. Here is a piece summarising very briefly my exploration of culture-specific personas. I had been working on this concept for some time now but have recently discovered that multivariate testing might be the answer to my questions.